BRAND NAMING
FOR EVERYONE

Easy learning in one day!
Guides, templates and real project example.

INTRODUCTION

You are one day away from learning Brand Naming.

Step by step easy learning
This is a practical course that will teach you the entire brand naming process, step by step.

Team up with your client
Your client will be involved in the creative process, and you will follow a direction that you both agree upon.

Expert positioning
Your client will perceive you as an expert and will respect your ideas.

All the templates you need. Proven framework.

This course is structured in multiple steps, lining up with the creative process. For each step you get guides and templates that you can use to create a brand name.
This is the exact framework that we use in our branding studio.

Real project examples for each step of the process.

The brand naming process is easy to understand when you have an example. We included the entire branding process of TEN:07 – a bicycle brand based in the Netherlands.

Charge more on your next project!

We strongly encourage our students to scale up their budgets by at least 2 times. It might sound ridiculous, but it’s attainable. Depending on your location and the market, you can charge $1.500 – $10.000 or more for a brand naming project.

This is for you if:

  • You are ambitious.
  • You are a creative person.
  • You want to earn more money.
  • You want to enter our creative community and elevate your skills.

This is not for you if:

  • You don’t want to learn brand naming 😊. Anyone can do it.

FREE SUPPORT FOR LIFE

Online live meetings!

Upon purchasing a course, you benefit from our free live group meetings where we answer all your questions and debate the most common challenges.

CONTENTS

01. Brand naming workshop

You will learn how to conduct a brand naming workshop with your client that will help you discover the values of the brand, its voice and what makes it different and special from its competitors.

You will run this workshop by asking the right questions, helping your client to gain a clear vision of the brand.

In order to create a meaningful brand name you must have a strategic approach.

It includes:

  • a real project example
  • Pdf guide book – 44 pages
  • Keynote and Power Point worksheet

02. Workshop into mood boards

You will learn to create Mood Boards that illustrate different look and feel directions, without learning or doing actual design.

Choosing one Mood Board will help you and your client to better understand the brand and it’s future identity and personality.

This way, when you move into crafting the naming ideas for the brand you will have a complete understanding of the brand. It’s a fun and easy process that will bring more clarity to the whole process.

It includes:

  • a real project example
  • Pdf guide book – 28 pages
  • Keynote and PowerPoint presentation template

03. Brand naming

You will learn how to transform the insights gathered during the brand naming workshop into valuable leads for generating name ideas.

You will acquire knowledge of best practices and general rules for creating brand names.

In addition, this guide covers the basic research involved in trademark registration, providing you with insights into whether the proposed names can be registered as trademarks.

It includes:

  • a real project example
  • Pdf guide book – 55 pages
  • Keynote and PowerPoint template

04. Naming presentation

You’ll learn to present your naming ideas in a clear and comprehensive way, with all the necessary information that your client needs to make a decision.

It includes:

  • a real project example
  • Pdf guide book – 14 pages
  • Keynote and PowerPoint presentation template
BRAND NAMING
FOR EVERYONE

$149

What people say:

Personally, I view it as an art to distill complexity into simple, universally understandable terms—an ability highly valued by the Armeanu Creative Academy team.
Elena V.
I really like how clear and well-structured the information is. Overall, I feel that it will help me not to waste time on what to add to the presentation, to focus only on the creative process, and convey my ideas clearly.
Irina G.

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FREE SUPPORT FOR LIFE

Upon purchasing a course, you benefit from our free live group meetings where we answer all your questions and debate the most common challenges.

LEANR BRANDING - Free live support